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Preferred Residences

Brand Power

Preferred Residences℠ is a worldwide hospitality-branding program for luxury shared ownership resorts and private residence clubs. This program provides a unique branding opportunity for resorts to promote upscale vacation residences while retaining the identity of the resort.

Bringing together industry leaders with more than 80 combined years of success, Preferred Residences is a strategic alliance between Interval International®, a global provider of exchange, travel, and leisure services; and Preferred Hotel Group, a worldwide collection of distinctive hotels and resorts.

The program was designed to appeal to the affluent consumer, with valuable leisure and lifestyle benefits that greatly enhance Preferred Residences ownership, and also to provide developers with comprehensive sales, marketing, and service solutions.