VACATIONSOURCE.COM DRIVES POTENTIAL OWNERS TO INTERVAL INTERNATIONAL CLIENTS’ RESORT PROPERTIES
MIAMI, FL, April 9, 2008 – Interval International, through its affiliate Worldwide Vacation & Travel, Inc., announced the completion of its beta launch for VacationSource.com, a unique lead generation Web site that aggregates and sells developer-sponsored vacation packages. This exciting new program introduces consumers to the world of vacation ownership and invites qualified prospective owners to purchase a mini-vacation at a selection of resorts. VacationSource.com is now open to additional clients in order to broaden the scope of the offers featured on the site.
Developed in conjunction with Vibes Interactive, VacationSource.com includes online booking and tour management capabilities. The easy-to-navigate site allows visitors to view vacation package descriptions, accommodation features, resort details, and additional benefits.
“We’re thrilled to offer our clients this innovative product designed to assist them in generating cost-effective incremental tour flow to their resorts,” said David C. Gilbert, executive vice president of resort sales and marketing for Interval International. “VacationSource educates, screens, and books resort tours for potential owners in a few simple steps. We’re confident that clients who participate will be satisfied with the results.”
“Interval International is bringing its clients a new approach to an age-old industry challenge with VacationSource,” noted Andy Gennuso, chief operating officer for sales and marketing at Pacific Monarch Resorts, Inc. and a participant in the beta test. “Because consumers who tour our resorts after booking on this site generally are more informed about the industry, we’re finding that they are more predisposed to purchase with us. We’re very pleased to have this additional tool to assist us in attracting new owners to our resorts.”
Interval International is a leading provider of exchange, travel, and leisure services to resort developers and vacationers worldwide. Based in Miami, Florida, the company has been a pioneer and innovator in serving the vacation ownership market for more than 30 years. Today, Interval has a network of over 2,300 resorts in excess of 75 countries and offers its clients and nearly 2 million member families high-quality products and programs through its 28 offices in 17 countries. Interval is part of IAC, which owns and operates more than 60 diversified brands in sectors being transformed by the Internet, online and offline. Other IAC companies include Ask.com, HSN, LendingTree, Match.com, and Ticketmaster.
