MINUTE BY MINUTE, MORE MEMBERS DISCOVER INTERVAL’S SOCIAL NETWORK
Miami, FL, March 31, 2011 – Interval International, a prominent worldwide provider of vacation services and an operating business of Interval Leisure Group (Nasdaq: IILG), launched Interval Community, its online members-only network, to great success last spring. After just one month, members were creating profiles at the average rate of nearly one every six minutes. Fast forward to one year later ... and they continue to embrace their Community beyond expectations.
“You know that you’ve struck the right chord when members are using the site in such large numbers,” noted David Meier, Interval’s vice president of product and partnerships. “The response has been extremely positive and is providing us with valuable insight into member interest.”
Interval Community is the forum at IntervalWorld.com in which members can connect with other members, ask questions, and share their experiences in real time. The site has four main areas that include Discussions, Interval Ideas, Document Library, and Community Profile.
With more than 70,000 member profiles, 3 million page views, and many thousands of comments on the discussion boards, Interval Community has become in less than a year one of the world’s largest timeshare-focused social media platforms. “It’s very exciting to see members connecting with each other around the topic of vacation ownership. Because they travel extensively and are highly engaged in social networking, we knew members would find Interval Community to be a great resource for sharing ideas,” Meier added. “The site is a natural extension of our ongoing commitment to members and we’re thrilled that they are finding Community to be the ‘go-to’ spot on the Web for Interval- and travel-related information.”
Fun Facts About Interval Community
- More than 3 million page views
- 70,000+ member profiles and counting
- Nearly 20,000 member comments on hundreds of topics
- 1,300+ Interval Ideas submitted
- Top five discussions: Exchange, U.S.A., Getaways, Membership, and Travel Tips
- Top search topics: Cruises, All-inclusive resorts, Aruba, and Guest Certificates
- Most prolific “poster” has shared 582 comments
About Interval International
Interval International operates membership programs for vacationers and provides value-added services to its developer clients worldwide. Based in Miami, Florida, the company has been a pioneer and innovator in serving the vacation ownership market for 35 years. Today, Interval has an exchange network of approximately 2,600 resorts in over 75 nations. Through offices in 14 countries, Interval offers high-quality products and benefits to resort clients and approximately 2 million families who are enrolled in various membership programs. Interval is an operating business of Interval Leisure Group, Inc. (Nasdaq: IILG), a leading global provider of membership and leisure services to the vacation industry.
