INTERVAL INTERNATIONAL RECOGNIZED WITH HSMAI BRONZE ADRIAN AWARD
Miami, Florida, December 9, 2014 – Interval International, a prominent worldwide provider of vacation services and an operating business of Interval Leisure Group (Nasdaq: IILG), has been recognized by the Hospitality Sales and Marketing Association International (HSMAI) with a prestigious Bronze Adrian Award. In its 58th year, the competition showcases the leading advertising, public relations, and digital marketing talent in the hospitality, travel, and tourism industries.
The winning entry, “Real Members. Real Stories., was submitted in the digital category and judged as exceptional by industry leaders. This year’s recognition represents the 10th HSMAI award presented to Interval in recent years for excellence in digital marketing, advertising and public relations.
“The objective was to create an authentic consumer message, promoting the advantages of shared ownership, including spacious accommodations and luxurious amenities,” said Jan Wyatt, vice president of corporate marketing at Interval International. “In addition, with real-life stories from Interval members, we were able to articulate important benefits, such as our vacation exchange network, weeklong resort Getaways and an array of digital planning tools.”
Produced in conjunction with Mountain View Group, the video provides a series of compelling testimonials by Interval members, who share their vacation experiences. Available in English, Spanish and Portuguese on IntervalWorld.com, “Real Members. Real Stories.” forms part of the Interval HD collection, which is also accessible on YouTube, and Interval’s mobile applications. The video is just one of many resources on the site for consumers seeking to learn about the benefits of vacation ownership and Interval membership.
Earlier in the year, “Real Members. Real Stories.” also earned a Telly Award, an international recognition of groundbreaking film and video productions. “We are truly honored by these awards,” added Wyatt. “They are testament to the continuous efforts by our teams to find innovative ways to communicate with our members.”
About Interval International
Interval International operates membership programs for vacationers and provides value-added services to its developer clients worldwide. Based in Miami, Florida, the company has been a pioneer and innovator in serving the vacation ownership market since 1976. Today, Interval has an exchange network at approximately 2,900 resorts in more than 80 nations. Through offices in 16 countries, Interval offers high-quality products and benefits to resort clients and about 2 million families who are enrolled in various membership programs. Interval is an operating business of Interval Leisure Group, Inc. (Nasdaq: IILG), a leading global provider of membership and leisure services to the vacation industry. Visit www.intervalworld.com for more information.
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For more information contact:
Contact: Yvette Batalla, 305.925.6519
Yvette.Batalla@intervalintl.com
